Product thinking.
Design craft.
From idea to launch.

Aleksandr Matiunin

I turn complex workflows into products people can use.
Combining product ownership, design leadership and hands-on delivery across B2B, fintech and iGaming.

Since 2008

Designing digital products

10+ products

B2B design leadership at Yandex

Since 2023

Product ownership in betting tech

Projects

Complexity, made useful.

Product ownership and design.
From internal tools to multi-brand platforms.

Taskmap.pro
Independent product / 0 → 1

Taskmap.pro

A visual dependency graph for Jira. Built from problem discovery through UX, development and go-to-market to help teams see blockers and coordinate delivery.

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Betting tech · Multi-brand platform2023 — Present

One product direction.
Across multiple brands.

Aligning brand needs, a shared roadmap and reusable capabilities in a white-label betting product.

Product strategy · Prioritization · Cross-functional delivery
Inside the work

The challenge

Balance brand-specific requests with consistency and reuse across a shared platform.

My responsibility

Own the product vision, roadmap and backlog. Turn stakeholder needs into scenarios, requirements and acceptance criteria with design and engineering.

The approach

A unified backlog, ICE/RICE prioritization and an A/B-testing cycle connect product decisions with delivery. Repeated requests become reusable platform capabilities.

Translation management interface from Aleksandr’s existing portfolio
Yandex · Internal localization2021 — 2023

Helping teams speak
the same language.

A translation management workflow connecting developers and translators, from missing strings to reviewed translations.

150+ backlog items · Discovery through adoption
Inside the work

The challenge

Make translation requests, statuses and existing translations easier to manage across teams.

My responsibility

Manage the internal product from discovery and requirements through delivery and adoption. Maintain and reprioritize a backlog of over 150 items using RICE.

The product

Automatic requests for untranslated elements, visible translation statuses and search with match accuracy help teams handle a complex localization workflow.

Independent product / 0 → 1

Luck4Luck

Browser games with Telegram sign-in and leaderboards.

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Trading terminal

A trading platform for desktop and mobile. Charts, a watchlist and order management in one interface, with light and dark themes.

Trading terminal

A designer’s eye.
A product owner’s
sense of responsibility.

My work has grown from designing interfaces to leading teams and owning products. I stay close to the details while keeping the roadmap, user needs and delivery in view.

I’m most useful where workflows are complex, stakeholders have competing needs, and a team needs a clear path from problem to release.

Discovery & researchRoadmaps & prioritizationUX & design systemsExperimentationAI-assisted prototyping

Product Owner

Betting tech · Multi-brand white-label platform

Project Manager

Yandex · Internal localization product

Head of B2B Product Design

Yandex · Design leadership across 10+ products

Head of Design / Expert Product Designer

Space307 / PLC.01 · Fintech

A foundation in digital design

Interfaces, user journeys and hands-on craft

What are you building?

Let’s talk about your product, your team and where my experience could help.